12
May
09

the heineken experience.

Image032one of my favorite ladies is heading to amsterdam this weekend, and i’m jealous. i visited amsterdam for the first time five years ago, and i’m disappointed that i haven’t been back yet. it’s just one of those super cool cities that will always sit on my short list of places to visit (in fact, a long weekend in amsterdam would be superb). it’s quaint, quiet, progressive (or radical, depending on your point of view), and just all-around chill; folks ride bicycles all over the city, and no one makes a fuss about sex or drugs.

the city is also home to the heineken experience, which means a lot to a beer-lover such as myself. it doesn’t take a whole lot to impress me with beer (or anything beer-related, for that matter). and although the guinness storehouse in dublin was my first international brewery visit, the heineken experience has held a special place in my heart all these years. the guinness storehouse definitely takes the cake for the best view provided (while sipping a semi-complimentary stout) at the end of your self-guided tour. but the heineken experience is just that…an experience.

if you can handle it, i recommend having a beer each time you’re offered a pour. then make sure you share your experience with a video message via email (strategically stationed after the last bar) to five of your closest friends. there’s also a ride that gives you the opportunity to experience life as a beer bottle (which can’t possibly be too much fun in these days of recyclable standards), as well as interactive trivia games that test your knowledge about drunk driving, beer goggles and the like. it’s the type of place you can visit with friends, or stumble through alone (the dutch are very non-judgmental).

and if you’re not into beer like i am, take a quick stroll around any corner and send yourself into oblivion at one of the many coffee shops in town. no questions asked.


1 Response to “the heineken experience.”


  1. 1 Ash
    May 12, 2009 at 1:10 pm

    I do not have nearly the appreciation for beer the way you do, yet I was completely enamored with the Heineken experience. It displayed how the beer was fresh, clean, and smooth (obviously I was tipsy from my 3 free trials). Nevertheless, everyone should be exposed to the experience of Heineken and Amsterdam.


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